We’ve previously written about making effective presentations, focusing on such tips as keeping it short, not overdoing the PowerPoint with 102 slides and important, yet complex, material in a handout instead.
But we love this column from Dan and Chip Heath (authors of “Made to Stick”) about using your presentations to “show, don’t tell.” They point [...]

Your boss has just asked you to make a presentation to perspective clients on a new product line you’re developing. You can a) create a terrific presentation, make the sale and snag a promotion three months later or b) dissolve into a panic because making presentations is definitely not one of your skills.
We recommend going [...]