We’ve previously written about making effective presentations, focusing on such tips as keeping it short, not overdoing the PowerPoint with 102 slides and important, yet complex, material in a handout instead.
But we love this column from Dan and Chip Heath (authors of “Made to Stick”) about using your presentations to “show, don’t tell.” They point [...]

How many e-mail newsletters do you receive in a given day? We’d guess half a dozen easily, especially if you subscribe to a few daily news blasts. It’s likely you don’t read all those word for word each day, but they do keep a brand, product or organization in front of your eyes – even [...]