Aug 20th, 2010

‘Show, Don’t Tell’

We’ve previously written about making effective presentations, focusing on such tips as keeping it short, not overdoing the PowerPoint with 102 slides and important, yet complex, material in a handout instead.

But we love this column from Dan and Chip Heath (authors of “Made to Stick”) about using your presentations to “show, don’t tell.” They point out how painful presentations can be for the speaker as well as the audience. (Great line: “It’s like a breakup talk with fewer tears and more clip art.”)

The “show” aspect of presentations is about bringing real examples and demonstrations into your presentation – much more powerful than reading text from some slides.

Have you done a great “show, don’t tell” presentation? Let’s hear about how you made it work.


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